Awning Ideas / February 23, 2019 / Janis Barlow
And where would the world be without the Golden Arches? To a very real extent the McDonald s arches often towering over a parking lot suggest that the restaurant chain is the gold standard of fast food franchises soaring high above the competition. Considering the symbolic importance signs and awnings play in a successful business selecting the right awning and signage company is fundamental to implementing your branding ideas. The awning or signage needs to be profound enough to stay with the onlooker but not so bombastic as to turn people away. In other words businesses need to come up with a sign and/or awning both they and their customers can identify with. They need to accurately assess how their target audience would perceive them.
To that end local businesses and larger chains are seeking out commercial signage designers and manufacturers who can bring their brands to life whether through a traditional sign posted near their doorway or in the form of an awning atop their building s facade. Signs and awnings are more than a message they re a symbol. Unlike a message which delivers specific information symbols are a way of projecting and marketing the emotional connection consumers have with particular products. Think about the Nike Swoosh. What comes to mind? Sleek? Cool? Perhaps even the motion of a running foot? The Swoosh doesn t just inform the consumer that it s Nike it s sending a symbolic message of what Nike stands for. The same goes for the Audi rings which like the Olympics suggest strength in unity.
Most awnings on the side of the vehicle are 2.5 metres x 2 metres or 2 metres by 2 metres. The longer side is usually the one running length ways along your vehicle so make sure you measure to see which is going to sit the best. These things are great and incredibly cheap. In fact you can get a good quality one for under $300 and fit it in around an hour. 4WD Awnings are designed to be set up by one person and very quickly. The procedure normally involves unzipping the case un-clipping the supports rolling the awning out and standing the legs up. The legs are incorporated inside the aluminium frame that the awning rolls out of. Stand them up attach the supports and if it is windy put a few pegs in the ground with guy ropes going to the awning.