Awning Ideas / February 20, 2019 / Paige Mcknight
By controlling sunlight you ll find yourself getting more use out of the amenities and spaces you already own: poolside deck balcony patio; grill gazebo outdoor bar hot tub. But there s more. Awnings act as an extension of your home adding square footage to your home or commercial building. They allow you to expand the look and feel of your interior into the outdoors serving as an architectural addition but without the typical costs. No contractor or expensive installation is required. In the residential setting this results in outdoor space for entertaining relaxing and eating. In the business setting it means additional room to seat patrons serve customers or hold meetings. In both cases the "outdoor rooms" end up adding value to the business or home. On top of this awnings result in direct energy savings. Installed strategically they make the inside of a building up to 15 degrees cooler cutting direct sunlight and shading windows.
Built from a similar selection of material as stated in the previous paragraph canopies can still retain the natural collective body heat from guests (and hot food) with only the most minor of fold-down fabric walls. And as fall weather progresses and the temperatures drop these simple measures can be augmented with propane heaters turning outdoor dining into a year round possibility - even in some of the country s harsher winter climates. But awnings canopies and shade structures are just the beginning as a restaurant s overhaul or seasonal change must be thorough and complete. In other words if a new awning sets a new mood or tone chances are the inside of the restaurant and even its menus will require tweaking too.
Once the internal brainstorming is complete it s time to send in the reserves: the services of a top-notch signage company that can deliver the message in an effective and yet subtle manner. Innovative outdoor signs and awnings are essentially an extension of your traditional marketing and branding campaign. Think about it this way: a recent survey by the University of Cincinnati reveals that next to television customers find traditional signs and awnings the most affective means of advertising and that half of American shoppers would like to see larger signs - especially when driving. What s more two-thirds of respondents ages 18-24 said they had even driven past a store whose sign or awning they failed to read or worse yet find.