Awning Ideas / February 22, 2019 / Agnes Livingston
To that end local businesses and larger chains are seeking out commercial signage designers and manufacturers who can bring their brands to life whether through a traditional sign posted near their doorway or in the form of an awning atop their building s facade. Signs and awnings are more than a message they re a symbol. Unlike a message which delivers specific information symbols are a way of projecting and marketing the emotional connection consumers have with particular products. Think about the Nike Swoosh. What comes to mind? Sleek? Cool? Perhaps even the motion of a running foot? The Swoosh doesn t just inform the consumer that it s Nike it s sending a symbolic message of what Nike stands for. The same goes for the Audi rings which like the Olympics suggest strength in unity.
Once the internal brainstorming is complete it s time to send in the reserves: the services of a top-notch signage company that can deliver the message in an effective and yet subtle manner. Innovative outdoor signs and awnings are essentially an extension of your traditional marketing and branding campaign. Think about it this way: a recent survey by the University of Cincinnati reveals that next to television customers find traditional signs and awnings the most affective means of advertising and that half of American shoppers would like to see larger signs - especially when driving. What s more two-thirds of respondents ages 18-24 said they had even driven past a store whose sign or awning they failed to read or worse yet find.
Choose a theme and based on that decide on the colors furniture size wall decorative pieces and ceiling enhancement ideas. * Color scheme for a theme-less restaurant: In case you do not want any theme to define your restaurant you can them work towards combining various elements to create a great ambience. The color of your walls matters a lot. So choose colors which complement each other and give a welcoming feel to the whole place. Keep the entrance uncluttered to let the visitors see they are in an open and spacious eating joint. * Lights can make a huge impact: You can make your restaurant look classy Victorian edgy or modern or even homely with your choice of lights. So choose lamps and light fixtures which will offer your restaurant a definite look and feel. You can also hang beautiful lamps from your ceilings and give the entire area a pleasant feel. * Decorate the walls: Choose pictures or items/memorabilia or posters to hang on your walls based on certain considerations. They should match the furniture you have (specially the picture frames) and also the entire ambience created by the colors tables and the light fixtures.