Awning Ideas / February 17, 2019 / Leann Parker
Does your restaurant fit the neighborhood? Does it stand out in a productive and meaningful manner? And is the restaurant s signage appropriate for the space? Failure to pass these basic tests may mean a loss of business - something no restaurant owner wants to see happen. Awnings and canopies are ideal ways to invite a positive dining experience. Awnings are both functional and promotional items. On one hand they protect patrons from the elements providing a measure of wind shield shade during sultry summer evenings and of course protection from rain and even snow. But their aesthetic value is equally key. Retractable or fixed and made from a variety of materials namely aluminum fabric mesh and combinations of the three awnings can immediately set the mood via their shape and logos.
And where would the world be without the Golden Arches? To a very real extent the McDonald s arches often towering over a parking lot suggest that the restaurant chain is the gold standard of fast food franchises soaring high above the competition. Considering the symbolic importance signs and awnings play in a successful business selecting the right awning and signage company is fundamental to implementing your branding ideas. The awning or signage needs to be profound enough to stay with the onlooker but not so bombastic as to turn people away. In other words businesses need to come up with a sign and/or awning both they and their customers can identify with. They need to accurately assess how their target audience would perceive them.
So before getting on the designing table take stock by checking out the entire area entrance and booths included and see what you have got to build on. Just remember that you have to create an ambience which will help customers enjoy their food better and bring them back again. So here are a few tips in addition to the above to spruce up your restaurant s decor: * Choose a theme: If you choose a certain theme which matches the area your eatery is in or the food you serve or the specialty of your restaurant it can really simplify your decorating decision. For instance for a joint on the beach you can have a tropical décor theme with the colors of the sun sand and the sea on your walls and furniture. Similarly for a rock music themed restaurant you can use dark colors on your walls put up posters of rock legends and use dim lighting etc. to create the dreamy effect of a rock star s van.