Awning Ideas / February 22, 2019 / Paige Mcknight
To that end local businesses and larger chains are seeking out commercial signage designers and manufacturers who can bring their brands to life whether through a traditional sign posted near their doorway or in the form of an awning atop their building s facade. Signs and awnings are more than a message they re a symbol. Unlike a message which delivers specific information symbols are a way of projecting and marketing the emotional connection consumers have with particular products. Think about the Nike Swoosh. What comes to mind? Sleek? Cool? Perhaps even the motion of a running foot? The Swoosh doesn t just inform the consumer that it s Nike it s sending a symbolic message of what Nike stands for. The same goes for the Audi rings which like the Olympics suggest strength in unity.
This will give you a minimalist feel on your window and is a unique design that you can get. In terms of fabric color you can choose the colors that you prefer and match it with your home design. 2. Mold and mildew resistant. These problems are the main enemies of awnings. Microscopically speaking mold and mildew are plant-like organisms with roots so it can penetrate on the awning and make it tear easily as time goes by. The good news is that there are now lots of canvas window awnings that are resistant to these organisms. They are made to repel water or moist which is the favorite breeding ground of these organisms from affecting the fabric to prevent their growth. 3. Resistant to fading. Fading is also another problem of people since these awnings are exposed to both sun and rain.
And where would the world be without the Golden Arches? To a very real extent the McDonald s arches often towering over a parking lot suggest that the restaurant chain is the gold standard of fast food franchises soaring high above the competition. Considering the symbolic importance signs and awnings play in a successful business selecting the right awning and signage company is fundamental to implementing your branding ideas. The awning or signage needs to be profound enough to stay with the onlooker but not so bombastic as to turn people away. In other words businesses need to come up with a sign and/or awning both they and their customers can identify with. They need to accurately assess how their target audience would perceive them.